Monetization can be a scary word for digital creators. Digital marketing can be extremely rewarding, but it’s difficult for small creators to see monetary return on ad spend. Admittedly, we know first hand how hard it is to see a boost in ad revenue.
Our founders launched a small publication and they experienced the difficulty of digitizing and monetizing a publication. Driven by innovation and backed by tech experience, they saw a gap in the market for a service that could aid small-medium publications like themselves.
Meet Our CEO
David Pachter, AdPost’s CEO, is a notable part of who we are, where we came from, and what we have to offer. Entrepreneur, author, and co-founder of JumpCrew, Pachter is a driving force behind our passion for publications.
Pachter shared, “Ten years ago, we launched our own hyper-local news site in New York City. It had great traffic. It had great content and not enough revenue to break even. Since that point in time, we’ve leaned on our tech experience to build revenue products for publishers.”
Pachter and the AdPost team want to see small publications and local businesses succeed! This is why our product has no upfront cost for publishers.
Patcher shares, “It’s a win-win-win. I hope to be able to welcome you to our family.”
Author of Remote Leadership: How to Accelerate Achievement and Create a Community in a Work-From-Home World, Pachter views personal and collaborative success in a unique way.
“My absolute favorite thing to do at JumpCrew is to be the last one out,” shares Pachter at JumpCrew’s JumpCon. Pachter encourages our team to run towards innovation, dedication, and collaboration everyday.
This is the same commitment that we bring to our clients, and it trickles down into every aspect of who we are. Our team has over a decade of experience with building revenue products for publishers. The process hasn’t gotten easier with the constantly evolving digital landscape, but we want to help put power back into the hands of creators.
Our passion is for small publications; that’s who we are, and who we want to work with! We are proud of the work that we do together, and we want to collaborate with you too! At AdPost, our growth culture encourages us to be the best we can.